45
scrog net
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Price range
Good$5.59–$39.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$11.95avg listing price — sweet spot $15–$100
Growth
Okay+14.6%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Okay2,886.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$24K$24K/yr · 28K searches