51
scare away geese
Worth a lookShows beatable incumbent ratings (3.4★), but a small market ($24K/yr) keeps it on the watch list.
Quality gap
Incredible3.4★avg incumbent rating — lower means beatable quality
Avg price
Incredible$44.26avg listing price — sweet spot $15–$100
Price range
Great$8.51–$87.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Growth
Good+40.1%90-day search growth — must beat 0% to launch
Review moat
Good1,211.73avg incumbent reviews — the moat a new listing must climb
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$24K$24K/yr · 25K searches