sauna thermometer
Worth a lookShows beatable incumbent ratings (4.1★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$19.55avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Brand share
Great50%top-5 brand share — no brand owns this niche
Price range
Great$8.23–$39.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good$417K$417K/yr · 224K searches
Review moat
Okay3,263.27avg incumbent reviews — the moat a new listing must climb
Growth
Bad-33.3%90-day search growth — must beat 0% to launch