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Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 56Conversion 100Competition 19Returns 99Price range 81Avg price 88Brand share 7Review moat 44Quality gap 24

Conversion

Incredible20.5%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$20.37

avg listing price — sweet spot $15–$100

Price range

Great$7.90–$47.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+29.1%

90-day search growth — must beat 0% to launch

Review moat

Okay2,089.93

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad77%

top-5 click share — a locked-up shelf

Market size

Bad$50K

$50K/yr · 12K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

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