73
rodent repellent for car engines
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Avg price
Incredible$25.45avg listing price — sweet spot $15–$100
Price range
Great$14.73–$50.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+98.8%90-day search growth — must beat 0% to launch
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Good$280K$280K/yr · 153K searches
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,388.05avg incumbent reviews — the moat a new listing must climb