56
roasting rack
Worth a lookShows no brand lock-in (top 5 brands take 47% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great47%top-5 brand share — no brand owns this niche
Competition
Great28%top-5 click share — an open shelf
Price range
Great$5.89–$67.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$17.33avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Market size
Good$311K$311K/yr · 396K searches
Review moat
Okay1,927.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-36.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand