roach sticky traps
Worth a lookShows searches that convert (16.6% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Great+69.3%90-day search growth — must beat 0% to launch
Avg price
Great$15.96avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$577K$577K/yr · 218K searches
Price range
Good$3.30–$33.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad19,182.76avg incumbent reviews — the moat a new listing must climb