Skip to content
64

propane tank gauge

Launch it

A $2.1M/yr market growing +11.2% this quarter with returns at 1.1% — clears our launch bar.

Market size 95Growth 39Conversion 95Competition 26Returns 93Price range 85Avg price 80Brand share 46Review moat 29Quality gap 65

Market size

Incredible$2.1M

$2.1M/yr · 984K searches

Conversion

Incredible12.6%

search→purchase rate — share of searches ending in a sale

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$8.42–$60.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$16.98

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Growth

Okay+11.2%

90-day search growth — must beat 0% to launch

Review moat

Okay3,613.22

avg incumbent reviews — the moat a new listing must climb

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Search terms