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prism
Worth a lookShows a sweet-spot price point ($16.98 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$16.98avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Returns
Great2.0%return rate — above 5% kills the launch gate
Price range
Good$6.89–$124.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$276K$276K/yr · 449K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,141.65avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.8%90-day search growth — must beat 0% to launch