43
power shovel for snow removal
Skip itSoft demand (-97.2% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Review moat
Good698.14avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Avg price
Good$156.12avg listing price — sweet spot $15–$100
Market size
Okay$244K$244K/yr · 559K searches
Price range
Okay$29.31–$307.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.3%return rate — above 5% kills the launch gate
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-97.2%90-day search growth — must beat 0% to launch