64
porch goose back to school outfit
Worth a lookShows demand growing +982.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+982.5%90-day search growth — must beat 0% to launch
Review moat
Incredible31.81avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Competition
Great35%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Avg price
Great$16.60avg listing price — sweet spot $15–$100
Price range
Good$7.11–$28.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.8%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Market size
Bad$52K$52K/yr · 111K searches