65
pool heater
Launch itA $5.8M/yr market growing +221.5% this quarter with returns at 2.8% — clears our launch bar.
Market size
Incredible$5.8M$5.8M/yr · 2.4M searches
Growth
Incredible+221.5%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Review moat
Great417.96avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Good2.8%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$334.11avg listing price — sweet spot $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Price range
Bad$25.56–$1309.01cheapest to priciest tracked listing — scored on the share inside $15–$100