72
pool brush
Launch itA $3.5M/yr market growing +189.7% this quarter with returns at 1.6% — clears our launch bar.
Growth
Incredible+189.7%90-day search growth — must beat 0% to launch
Market size
Incredible$3.5M$3.5M/yr · 1.2M searches
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$21.98avg listing price — sweet spot $15–$100
Price range
Great$9.89–$55.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,410.85avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Signals Trending