40
pond kit
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Growth
Great+61.3%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great480.89avg incumbent reviews — the moat a new listing must climb
Returns
Good2.1%return rate — above 5% kills the launch gate
Avg price
Good$122.87avg listing price — sweet spot $15–$100
Price range
Okay$19.20–$214.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$58K$58K/yr · 180K searches
Competition
Bad85%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Signals High Price