50
plastic pots for plants 12 inch
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible$39.88avg listing price — sweet spot $15–$100
Brand share
Great41%top-5 brand share — no brand owns this niche
Price range
Great$8.89–$114.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,490.08avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.6%90-day search growth — must beat 0% to launch
Market size
Bad$35K$35K/yr · 193K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand