46
plant wipes
Skip itA concentrated shelf (top 5 take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Incredible14.1%search→purchase rate — share of searches ending in a sale
Review moat
Great344.67avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.00avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+13.8%90-day search growth — must beat 0% to launch
Price range
Okay$9.51–$16.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$83K$83K/yr · 39K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad97%top-5 click share — a locked-up shelf