50
pink outdoor pillows
Worth a lookShows a sweet-spot price point ($17.78 avg), but a small market ($59K/yr) keeps it on the watch list.
Avg price
Great$17.78avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Great$9.80–$40.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+37.4%90-day search growth — must beat 0% to launch
Brand share
Good69%top-5 brand share — brands hold most of the demand
Review moat
Okay1,940.14avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Returns
Okay4.8%return rate — above 5% kills the launch gate
Market size
Bad$59K$59K/yr · 117K searches