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pick up after your dog sign
Worth a lookShows low returns (1.7%), but soft demand (-3.3% this quarter) keeps it on the watch list.
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Great450.88avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Okay$260K$260K/yr · 281K searches
Avg price
Okay$11.17avg listing price — sweet spot $15–$100
Price range
Okay$4.93–$19.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.3%90-day search growth — must beat 0% to launch