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petunia fertilizer
Worth a lookShows demand growing >1,000% this quarter, but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Conversion
Incredible13.8%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$28.23avg listing price — sweet spot $15–$100
Price range
Great$11.75–$60.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$268K$268K/yr · 69K searches
Review moat
Okay3,798.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand