52
personalized garden flag
Worth a lookShows low returns (0.8%), but a small market ($25K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great55%top-5 brand share — no brand owns this niche
Growth
Great+69.3%90-day search growth — must beat 0% to launch
Review moat
Good850.25avg incumbent reviews — the moat a new listing must climb
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.85–$22.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Avg price
Okay$9.70avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$25K$25K/yr · 105K searches