42
penetrometer
Skip itPrices mostly outside the sweet spot ($49.28–$358.81) — this niche doesn't clear our bar today.
Review moat
Incredible58.17avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Okay$181.73avg listing price — sweet spot $15–$100
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Market size
Okay$181K$181K/yr · 29K searches
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.1%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Price range
Bad$49.28–$358.81cheapest to priciest tracked listing — scored on the share inside $15–$100