65
outdoor art
Worth a lookShows no brand lock-in (top 5 brands take 31% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible31%top-5 brand share — no brand owns this niche
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$21.78avg listing price — sweet spot $15–$100
Growth
Great+87.1%90-day search growth — must beat 0% to launch
Price range
Great$5.69–$81.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Review moat
Okay1,617.72avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$153K$153K/yr · 677K searches
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand