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Orchid Stakes
Skip itPrices mostly outside the sweet spot ($6.44–$13.56) — this niche doesn't clear our bar today.
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Good519.71avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$8.71avg listing price — sweet spot $15–$100
Market size
Bad$88K$88K/yr · 86K searches
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Price range
Bad$6.44–$13.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier