45
oak firewood
Skip itSoft demand (-44.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Incredible$36.88avg listing price — sweet spot $15–$100
Price range
Incredible$21.02–$52.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good716avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$45K$45K/yr · 31K searches
Growth
Bad-44.2%90-day search growth — must beat 0% to launch