59
no dumping signs
Worth a lookShows a thin review moat (125 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great124.79avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good$7.50–$28.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Good$13.20avg listing price — sweet spot $15–$100
Growth
Good+32.7%90-day search growth — must beat 0% to launch
Market size
Okay$126K$126K/yr · 101K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality