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ninja grill cover
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$28.50avg listing price — sweet spot $15–$100
Price range
Great$10.37–$84.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+85.7%90-day search growth — must beat 0% to launch
Review moat
Good567.18avg incumbent reviews — the moat a new listing must climb
Returns
Good2.8%return rate — above 5% kills the launch gate
Market size
Bad$90K$90K/yr · 24K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand