48
mustard seeds for planting
Skip itA small market ($68K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$2.32–$28.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,445.13avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Okay+4.3%90-day search growth — must beat 0% to launch
Avg price
Bad$7.34avg listing price — sweet spot $15–$100
Market size
Bad$68K$68K/yr · 84K searches