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mushroom tent
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Review moat
Great110.58avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$134.23avg listing price — sweet spot $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Growth
Okay+13.1%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Bad70%top-5 click share — a locked-up shelf
Price range
Bad$30.34–$450.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$45K$45K/yr · 68K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale