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mushroom spores
Worth a lookShows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great$20.92avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Great$9.33–$118.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good738.07avg incumbent reviews — the moat a new listing must climb
Brand share
Good65%top-5 brand share — brands hold most of the demand
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$78K$78K/yr · 140K searches
Growth
Bad-11.7%90-day search growth — must beat 0% to launch
Signals Quality Gap