60
metal flower stand
Worth a lookShows no brand lock-in (top 5 brands take 37% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible37%top-5 brand share — no brand owns this niche
Competition
Great22%top-5 click share — an open shelf
Avg price
Great$52.91avg listing price — sweet spot $15–$100
Growth
Great+79.7%90-day search growth — must beat 0% to launch
Returns
Good2.0%return rate — above 5% kills the launch gate
Price range
Good$9.53–$178.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad11,556.96avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 139K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale