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50

metal detecting shovel

Worth a look

Shows a sweet-spot price point ($47.25 avg), but soft demand (-11.2% this quarter) keeps it on the watch list.

Market size 36Growth 19Conversion 35Competition 61Returns 77Price range 65Avg price 94Brand share 67Review moat 61Quality gap 42

Avg price

Great$47.25

avg listing price — sweet spot $15–$100

Returns

Great1.9%

return rate — above 5% kills the launch gate

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Price range

Good$15.95–$145.70

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,056.22

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$176K

$176K/yr · 134K searches

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-11.2%

90-day search growth — must beat 0% to launch

Reviews