45
marking flags
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible15.5%search→purchase rate — share of searches ending in a sale
Returns
Great1.1%return rate — above 5% kills the launch gate
Growth
Good+53.4%90-day search growth — must beat 0% to launch
Market size
Good$489K$489K/yr · 359K searches
Review moat
Okay3,233.85avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$8.78avg listing price — sweet spot $15–$100
Competition
Bad80%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$5.97–$13.49cheapest to priciest tracked listing — scored on the share inside $15–$100