Skip to content
75

lawn care

Launch it

A $3.2M/yr market growing +64.9% this quarter with returns at 0.3% — clears our launch bar.

Market size 96Growth 77Conversion 79Competition 84Returns 98Price range 87Avg price 95Brand share 38Review moat 23Quality gap 43

Returns

Incredible0.3%

return rate — above 6% kills the launch gate

Market size

Incredible$3.2M

$3.2M/yr · 1.7M searches

Avg price

Incredible$23.74

avg listing price — sweet spot $15–$100

Price range

Great$7.44–$81.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great31%

top-5 click share — an open shelf

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Growth

Great+64.9%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Review moat

Bad7,934.28

avg incumbent reviews — the moat a new listing must climb