45
iv bag
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$23.09avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Review moat
Good746.92avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.10–$154.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-7.2%90-day search growth — must beat 0% to launch
Market size
Bad$44K$44K/yr · 226K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand