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iran flag
Skip itSoft demand (-85.9% this quarter) — this niche doesn't clear our bar today.
Returns
Good2.2%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Price range
Good$7.05–$33.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good849.08avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.40avg listing price — sweet spot $15–$100
Market size
Okay$156K$156K/yr · 318K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-85.9%90-day search growth — must beat 0% to launch