35
inflatable tunnel
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Review moat
Incredible71.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Returns
Okay4.1%return rate — above 5% kills the launch gate
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$295.29avg listing price — sweet spot $15–$100
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Market size
Bad$50K$50K/yr · 50K searches
Price range
Bad$32.94–$923.28cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale