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hunter pcm 300 module
Worth a lookShows searches that convert (17.4% search→purchase), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Conversion
Incredible17.4%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$35.88avg listing price — sweet spot $15–$100
Price range
Incredible$21.51–$49.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great144.14avg incumbent reviews — the moat a new listing must climb
Growth
Good+53.7%90-day search growth — must beat 0% to launch
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad$36K$36K/yr · 6K searches
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand