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happy fall yall sign
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+158.1%90-day search growth — must beat 0% to launch
Review moat
Great100.6avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.00avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Good$5.54–$35.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Returns
Okay4.2%return rate — above 5% kills the launch gate
Competition
Bad71%top-5 click share — a locked-up shelf
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$21K$21K/yr · 207K searches