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halloween yard stakes
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+202.0%90-day search growth — must beat 0% to launch
Avg price
Great$20.07avg listing price — sweet spot $15–$100
Price range
Good$10.00–$28.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,014.7avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Okay4.0%return rate — above 5% kills the launch gate
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$24K$24K/yr · 121K searches