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grass plugs
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$79.46avg listing price — sweet spot $15–$100
Review moat
Good740.27avg incumbent reviews — the moat a new listing must climb
Growth
Good+48.2%90-day search growth — must beat 0% to launch
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Good$438K$438K/yr · 111K searches
Price range
Okay$27.86–$202.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals High Price