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52

gold pan

Worth a look

Shows a sweet-spot price point ($32.52 avg), but soft demand (-7.1% this quarter) keeps it on the watch list.

Market size 52Growth 21Conversion 55Competition 49Returns 94Price range 75Avg price 95Brand share 32Review moat 71Quality gap 37

Avg price

Incredible$32.52

avg listing price — sweet spot $15–$100

Returns

Great1.1%

return rate — above 5% kills the launch gate

Price range

Great$9.58–$122.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good659.73

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Market size

Good$322K

$322K/yr · 216K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.1%

90-day search growth — must beat 0% to launch

Search terms