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goat harness
Worth a lookShows a sweet-spot price point ($17.51 avg), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.
Avg price
Great$17.51avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Good$4.93–$36.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Review moat
Good855.26avg incumbent reviews — the moat a new listing must climb
Growth
Good+37.9%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Market size
Okay$112K$112K/yr · 181K searches
Brand share
Bad96%top-5 brand share — brand-locked demand