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glue traps
Launch itA $7.1M/yr market growing +28.0% this quarter with returns at 0.5% — clears our launch bar.
Market size
Incredible$7.1M$7.1M/yr · 2.2M searches
Conversion
Incredible19.1%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great$16.51avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$3.30–$33.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+28.0%90-day search growth — must beat 0% to launch
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Review moat
Bad22,622.52avg incumbent reviews — the moat a new listing must climb
Brand share
Bad96%top-5 brand share — brand-locked demand