68
glue traps for bugs
Launch itA $987K/yr market growing +75.9% this quarter with returns at 0.6% — clears our launch bar.
Conversion
Incredible16.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Growth
Great+75.9%90-day search growth — must beat 0% to launch
Market size
Great$987K$987K/yr · 368K searches
Avg price
Great$15.83avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good$3.30–$33.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Review moat
Bad21,828.74avg incumbent reviews — the moat a new listing must climb