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53

glass planter

Worth a look

Shows no brand lock-in (top 5 brands take 37% of clicks), but a small market ($23K/yr) keeps it on the watch list.

Market size 6Growth 36Conversion 17Competition 92Returns 57Price range 80Avg price 85Brand share 95Review moat 67Quality gap 40

Brand share

Incredible37%

top-5 brand share — no brand owns this niche

Competition

Great23%

top-5 click share — an open shelf

Avg price

Great$19.10

avg listing price — sweet spot $15–$100

Price range

Great$8.74–$42.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good817

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.0%

90-day search growth — must beat 0% to launch

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$23K

$23K/yr · 89K searches

Search terms