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Worth a look

Shows demand growing +85.1% this quarter, but a small market ($85K/yr) keeps it on the watch list.

Market size 21Growth 85Conversion 73Competition 41Returns 83Price range 45Avg price 52Brand share 60Review moat 48Quality gap 25

Growth

Great+85.1%

90-day search growth — must beat 0% to launch

Returns

Great1.6%

return rate — above 5% kills the launch gate

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Avg price

Good$12.26

avg listing price — sweet spot $15–$100

Review moat

Okay1,729.4

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$5.09–$23.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$85K

$85K/yr · 103K searches

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