35
garden marker
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,492.5avg incumbent reviews — the moat a new listing must climb
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Avg price
Bad$8.53avg listing price — sweet spot $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-21.1%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 33K searches
Price range
Bad$4.39–$15.93cheapest to priciest tracked listing — scored on the share inside $15–$100