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garden lime
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great$22.15avg listing price — sweet spot $15–$100
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Price range
Great$6.98–$49.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+35.0%90-day search growth — must beat 0% to launch
Market size
Good$422K$422K/yr · 230K searches
Review moat
Okay1,878.14avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality