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garage sale sign
Worth a lookShows demand growing +270.4% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+270.4%90-day search growth — must beat 0% to launch
Brand share
Great44%top-5 brand share — no brand owns this niche
Conversion
Great10.5%search→purchase rate — share of searches ending in a sale
Competition
Great31%top-5 click share — an open shelf
Review moat
Great379.96avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.30avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 6% kills the launch gate
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Good$775K$775K/yr · 455K searches
Price range
Good$5.80–$30.57cheapest to priciest tracked listing — scored on the share inside $15–$100