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fruit fly traps for indoors

Launch it

A $20.6M/yr market growing +132.9% this quarter with returns at 0.7% — clears our launch bar.

Market size 100Growth 96Conversion 98Competition 34Returns 97Price range 71Avg price 83Brand share 37Review moat 16Quality gap 84

Market size

Incredible$20.6M

$20.6M/yr · 6.8M searches

Conversion

Incredible16.6%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Growth

Incredible+132.9%

90-day search growth — must beat 0% to launch

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great$18.30

avg listing price — sweet spot $15–$100

Price range

Good$5.98–$36.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Review moat

Bad21,479.44

avg incumbent reviews — the moat a new listing must climb

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